Becoming an AI-First Business:
Lessons from the Journey So Far

Everyone is talking about AI, but far fewer organisations are actively working through what it takes to become AI-first. At PDMS, we're doing exactly that, applying lessons from previous technology shifts while trying to understand what makes this one different.

This session focuses on what we're doing across PDMS as we work towards becoming an AI-first business. We'll discuss the decisions we've made so far, where we've seen value, the challenges we've encountered, and how our thinking has evolved as we've moved from experimentation into practical adoption. We'll also compare AI with previous technology shifts, including some of the mistakes we've found ourselves at risk of repeating, and explore why AI presents a different challenge when poor data can still produce convincing results.

You'll leave with:

• Practical lessons from a technology company actively adopting AI
• The common patterns we've seen across major technology shifts, and the specific ways AI differs
• An understanding of the challenges that emerge as AI moves from experimentation into day-to-day use
• Lessons from previous technology transitions that we're actively trying to avoid repeating
• A clearer view of where AI is creating value today, and what organisations should prioritise next

This is for you if:

You're responsible for technology, digital, data or business change and are trying to work out what AI means for your organisation beyond the hype. Whether you're exploring AI for the first time or already running pilots and proofs of concept, this session offers a practical perspective from a technology company going through the same process itself.